Privacy Policy

Privacy Policy for Mitrayah

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from mitrayah.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including details such as your web browser, IP address, time zone, and some cookies that are installed on your device. As you browse the Site, we gather information about individual web pages or products you view, the websites or search terms that referred you, and how you interact with the Site. We refer to this automatically-collected data as “Device Information.”

We collect Device Information using the following technologies:

• Cookies – Data files placed on your device or computer, often including a unique anonymous identifier. To learn more about cookies or how to disable them, visit www.allaboutcookies.org.
• Log files – These track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web beacons, tags, and pixels – Electronic files used to track how you browse the Site.

When you make (or attempt to make) a purchase through the Site, we collect personal information from you, including your name, billing address, shipping address, payment details (such as credit card numbers), email address, and phone number. We refer to this as “Order Information.”

When we mention “Personal Information” in this policy, we are referring to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information to fulfill orders placed through the Site, including processing your payment, arranging for shipping, and providing you with invoices or order confirmations. We also use this information to:

• Communicate with you
• Screen orders for potential risk or fraud
• Provide you with product or service-related information or promotions, based on your preferences

Device Information helps us screen for fraud and improve and optimize our Site — for instance, by analyzing how customers interact with the site and how effective our marketing efforts are.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third-party services to help us operate our store and serve you better. For example:

We use Shopify to power our online store. You can read more about how Shopify uses your information here: https://www.shopify.com/legal/privacy

We use Google Analytics to understand customer behavior on our website. You can read more here: https://www.google.com/intl/en/policies/privacy/
You can opt out of Google Analytics tracking here: https://tools.google.com/dlpage/gaoptout

We may also disclose your Personal Information to comply with laws and regulations, respond to legal requests, or protect our rights.

BEHAVIOURAL ADVERTISING

We use your Personal Information to show you targeted ads or marketing communications we think may interest you. To learn more about how targeted advertising works, visit the Network Advertising Initiative’s educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of targeted advertising here:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
• Additionally, you can visit the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/

DO NOT TRACK

Please note that we do not modify our Site’s data collection and use practices when we see a “Do Not Track” signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access, correct, update, or delete your personal information. To exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, please note that we may process your information to fulfill contracts (e.g., order processing) or pursue legitimate business interests. Also, note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order, we retain your Order Information for our records unless and until you request its deletion.

CHANGES

We may update this policy occasionally to reflect changes in our practices or for legal, operational, or regulatory reasons.

CONTACT US

For questions about our privacy practices, or to file a complaint, contact us at:

Email: support@mitrayah.com
Mailing Address:
Mitrayah
[Re: Privacy Compliance Officer]

Ghaziabad, Uttar Pradesh